Search engine optimization, SEO, essentially boils down to the ability to increase website visibility in the search engine results. For businesses and organizations this means that they can increase visitors, readership and potentially conversions as well. An SEO reseller package can be used to increase your clients visibility and marketing opportunities. Choosing the best SEO reseller and reseller packages can be fairly simple if you do some preliminary research. Your SEO reseller packages have the ability to impact clients in a profound way since 93 percent of online experiences get started with a search engine. That means users are going online to find something specific. These searches will be the life of your SEO reseller packages. Your goal is find the best service available for your clients. You can start this with research of current and former client reviews and comments. This should support the case studies and data provided by the SEO companies you are considering. Look for the success stories to validate claims and to baseline the amount of time required to improve search engine results for the various SEO reseller packages. Another criteria for selecting the best SEO reseller package for your situation is to evaluate project timing and scalability. You should analyze the reviews and comments for indications of turnaround times and their ability to meet deadlines. If you are to commit to reselling SEO, your business reputation could be impacted by project timelines and deliverables that are essentially out of your control. Also related to their ability to deliver what they claim, can they handle increases as your business scales up and presumably their SEO business too? A lot of the issues they may have internally will reveal themselves as comments about their scheduling and delivery success. Use this insight as part of your selection process for a good SEO reseller package. Finally, you should analyze the company tech support and customer service capabilities. Are you finding evidence of success and quick resolutions by previous customers using their SEO reseller packages? A quick search or even a phone call to their customer service department can help alleviate these concerns. Regardless of which SEO reseller package you choose, you can find a quality provider with some simple research. Previous customers can highlight any of the pitfalls or issues you might face, and they can help you navigate successfully with your SEO reseller package.